5 gum

Wrigleys are bringing out a new line of designer high tech gum and have tasked The Mill LA to produce these awesome ads depicting what it is like to chew on their product. Some incredible production values here as you sense and experience the sensations for each flavour Rain, Flare and Cobalt. I just absolutely love the ball bearings version. I want to lie in that pool, what a great massage. You can check out their microsite here