night tennis

Thanks to Scott for this one. Night tennis. Two pro tennis players. A pitch black court. UV clothing. Music by Paul Oakenfold. 3 minutes. Awesome. This was a great way to meld sport with music and align a phone brand to both. It looks really cool and must've been great for the audience to watch. Kind of like clubbing but in a more passive way. Anyway I thought this was a great idea. The website itself is also worth a look as it's a slick flash site. I guess it must've been quite hard for the players to actually hit the ball what with all the lights and sounds but the way it all came together surely was a sight. Check out the article over at Adverblog.